Blog & Insights

Useful tips, insights & solutions around websites, automation and design.

FAQs explained in 2 minutes

Published 04 Sep 2025 · by Charge Digital

The most frequent questions from client calls – answered briefly and clearly.

  • FAQ
  • Web design
  • Basics

The gist in 30 seconds

  • Start lean with an MVP – extend later.
  • Realistic timing: 1–2 weeks LP, 3–6 weeks website.
  • SEO basics first: structure, speed, local listings.
1

Define the goal

Lead, call or inquiry? Focus everything on it.

2

Prioritise content

Benefits over features; clear headline in the hero.

3

Launch & iterate

Ship early, collect feedback, improve.

“Every page needs one primary goal – everything else supports it.”
— Charge Digital
What does a website cost?

Depends on scope. Our starter package gets you online fast and fairly.

How long does it take?

Landing page: 5–10 business days. Business website: 3–6 weeks.

Do I need an SEO agency?

Not for the basics – structure, speed and local profiles are enough to begin.

Tip: Fix title/H1 keywords and keep a shallow site structure.
Charge Digital

Web design & automation for SMBs – pragmatic, fast, measurable.

Landing pages that convert

Published 01 Sep 2025 · by Charge Digital

The five most common mistakes – and how to avoid them.

  • Conversion
  • UX
  • Lead gen

Key takeaways

  • One page – one goal. Reduce everything else.
  • Primary CTA above the fold and repeated.
  • Make trust visible (logos, quotes, real contact).
1

Value formula

“We help [audience] achieve [result] in [time].”

2

Structure

Hero → Benefits → Proof → Offer → FAQ → Contact.

3

Performance

WebP, lazy load, lean CSS/JS.

4

Proof

3 short quotes, 1–2 logos, one contact person.

“Conversion happens when clarity meets trust.”
— Charge Digital
How many sections?

Usually 5–7. Fewer is better if they are sharp.

One or multiple CTAs?

One primary CTA is enough – top and bottom.

What about navigation?

Keep it minimal on LPs; secondary links in the footer.

Pro tip: Test one variable at a time (e.g., headline) for clean results.
Charge Digital

We build landing pages focused on clarity, speed and measurable outcomes.

SEO for small businesses

Published 28 Aug 2025 · by Charge Digital

Kick off with these essentials – no big budget required:

  • SEO
  • Local
  • Performance

Quick wins

  • Unique titles/descriptions per page.
  • Complete Google Business Profile + reviews.
  • Watch LCP/CLS and keep pages fast.
1

On-page

One H1, semantic structure, internal linking.

2

Performance

Image sizes, caching, critical CSS, less JS.

3

Local

NAP consistency, hours, directories, reviews.

“Small, consistent SEO steps beat a big redesign that never ships.”
— Charge Digital
How fast are results?

Often 4–8 weeks for first rankings; local can be faster.

Do I need expensive tools?

Not for basics. PageSpeed, GSC and simple crawlers are fine.

How much content do I need?

Regular, useful posts – quality over quantity.

Tip: Cross-link related posts (topic clusters) to strengthen relevance.
Charge Digital

We mix clean tech with pragmatic content – no bloat.

Digital services explained

Published 20 Aug 2025 · by Charge Digital

Which building blocks make sense – and in which order?

  • Services
  • Automation
  • Roadmap

Context

  • Start lean (landing page), validate demand, extend.
  • Website as a hub, channels as feeders.
  • Automation saves time across the funnel.
1

Kick-off

Landing page + clear offer + booking/contact.

2

Scale

Business website, SEO topic pages, cases.

3

Automate

Form → CRM → offer → invoice via workflows.

“Digital alone isn’t enough – the flow behind it makes the difference.”
— Charge Digital
Fastest way to start?

A focused landing page with a clear value sentence and CTA.

When does a shop make sense?

When product and logistics are clear and demand is repeatable.

Which automation tools?

Zapier/Make + CRM/invoicing – start small, refine later.

Note: Plan iteratively – one measurable step per quarter beats a big bang.
Charge Digital

From first MVP to automated processes – we’ll guide you through.

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